News & stories

Portuguese association for child safety celebrates 25 years of continuous progress in keeping children safe and secure

The Portuguese Association for Child Safety Promotion (APSI), celebrates its 25th anniversary. Dorel Juvenile is one of the partners who have helped contribute to creating a safer world for children.

CBME in Shanghai - The future is here

Nearly 200,000 visitors walked the hallways of the immense National Convention Centre in Shanghai to experience the world's largest trade fair in the juvenile industry: CBME. Dorel Juvenile was there.

Bringing Maxi-Cosi’s visual identity to life with consumer insights

The Maxi-Cosi global rebranding is more than cosmetic; it follows years of research and study, and listening to parents around the world about what they need for their children.

Bolstering Maxi-Cosi’s future in the US

As part of the global launch of Maxi-Cosi’s rejuvenated visual identity and innovative product range, the Pria 85 Max has been launched in the US market. An interview with Hannah Dwyer, Product Marketing Manager for Maxi-Cosi infant car seats.

Maxi-Cosi is carrying the future, because children are the future

Maxi-Cosi is innovating its brand identity and product range. The cutting-edge products are ready for the big introduction. In an interview with Nina Rosenthal, Global Brand Experience Manager for Maxi-Cosi, she explains the vision behind the rebranding.

It's in our DNA; driving the heart and soul of Maxi-Cosi

Maxi-Cosi is in the midst of a major rebranding. Not only is Maxi-Cosi committed to providing the utmost protection and comfort, it’s also dedicated to providing modern, easy-to-use and stylish products that are in line with consumer’s real-world needs and diverse lifestyles.